PSYD CAMPAIGN

PSYD CAMPAIGN

PROJECT

PROJECT

UNIVERSITY

UNIVERSITY

PLACE

PLACE

AMFI, AMSTERDAM

AMFI, AMSTERDAM

YEAR

YEAR

2023

2023

For this collaborative team project, I helped direct and style the campaign photo shoot for PSYD, a conceptual fashion brand with a rebellious and expressive edge. We focused on staging different characters wearing pieces from the collection to bring the brands bold and nostalgic identity to life. Working in a simple studio setting with cold-toned, slightly surreal edits, we aimed to highlight the dreamlike and psychedelic feel behind PSYD.

For this collaborative team project, I helped direct and style the campaign photo shoot for PSYD, a conceptual fashion brand with a rebellious and expressive edge. We focused on staging different characters wearing pieces from the collection to bring the brand’s bold and nostalgic identity to life. Working in a simple studio setting with cold-toned, slightly surreal edits, we aimed to highlight the dreamlike and psychedelic feel behind PSYD.